Livre d'Or

is simply the best shop for seriously curvy women EVERYWHERE. You're right about the assistants working there - I'm a desperate prude when it comes to my body and I've never felt uncomfortable when trying on bras in a Bravissimo shop. Even though I've most often been in the Ealing branch, this has also been my experience in the Oxford shop: so it's clearly not an isolated thing. Hurrah for well fitting-bras!

Now all they have to do is open a few branches over here. But preferably somewhere sensible, ie, not Amsterdam :P